Great Yarmouth
Economic profile. Data last updated 2026-03-28.
Great Yarmouth supports 38,010 workplace jobs with median earnings 13% below the England average. Productivity (GVA per job) is ranked 363rd of 391 local authorities.
Source: ONS, Nomis, HM Land Registry, 2024-2025·Last updated March 2026
Demographics & Population
Mid-year population estimates (2024) and Census 2021 age profile.
Mid-year population estimate of 100,529. Population has grown by 3.6% over five years, significantly below the England rate of 11.4%. Working-age population (58.1%) is below the England average.
Source: ONS Mid-Year Population Estimates, Census 2021, 2024·Last updated March 2026
Earnings & Income
Gross annual earnings distribution, 2025.
Median annual earnings of £28,808 are below the England median of £33,080.
Gender Pay Gap
Gender pay gap data is not available for this area (likely suppressed due to small sample size).
Source: ASHE via Nomis, 2025·Last updated March 2026
Industry Structure
Location quotients and shift-share analysis for Great Yarmouth's economy.
The most specialised sectors are Mining & quarrying (LQ 7.27) and Accommodation & food service (LQ 2.22). Real estate shows the strongest local competitive advantage. Professional, scientific & technical underperforms its national sectoral trend.
Source: BRES via Nomis, 2020-2024·Last updated March 2026
Housing & Property Market
Estimated house prices for Great Yarmouth vs England, 2015-2025.
The median house price of £239,922 is significantly below the England median of £290,000. The price-to-earnings ratio is 8.3x. Prices have risen 1.8% over the past year.
Source: HM Land Registry, Census 2021, 2015-2025·Last updated March 2026
Benchmark to national figures
Comparing Great Yarmouth to England and Great Britain averages.
Great Yarmouth's median earnings of £28,808 are 12% below the England average of £32,909. House prices are 12% below the England median. The claimant rate of 5.2% is higher than the GB average of 3.5%.
Country averages computed from local authority-level data (England: 294 LAs, GB: 348 LAs). May differ slightly from official published national statistics.