OverviewDemographicsEarningsIndustryHousing

Moray

Economic profile. Data last updated 2026-03-28.

Moray supports 36,685 workplace jobs with median earnings 19% below the England average.

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Population

95,010

↑ 1.4%

England: 58,620,101

Workplace Jobs

36,685

Median Annual Earnings

£26,943

340th of 348

England: £33,080

Median House Price

£224,389

↑ 1.8%340th of 348

England: £290,000

Price-to-Earnings

8.3x

GVA per Job

£60,960

164th of 391

England: £63,763

Source: ONS, Nomis, HM Land Registry, 2024-2025·Last updated March 2026

Demographics & Population

Mid-year population estimates (2024) and Census 2021 age profile.

Mid-year population estimate of 95,010. Population has grown by 1.4% over five years, significantly below the England rate of 11.4%.

Population

95,010

England: 58,620,101

Working-Age (16-64)

60.3%

England: 62.9%

Under 16

16.2%

Over 65

23.6%

Source: ONS Mid-Year Population Estimates, Census 2021, 2024·Last updated March 2026

Earnings & Income

Gross annual earnings distribution, 2025.

Median annual earnings of £26,943 are significantly below the England median of £33,080.

Median Annual

£26,943

England: £33,080

10th Percentile

N/A

90th Percentile

N/A

90/10 Ratio

N/A

Gender Pay Gap

The gender pay gap is 36.8% (male median £33,318, female median £21,045). This is significantly above the England gap of 28.2%.

Gender Pay Gap

36.8%

England: 28.2%

Source: ASHE via Nomis, 2025·Last updated March 2026

Industry Structure

Location quotients and shift-share analysis for Moray's economy.

The most specialised sectors are Agriculture, forestry & fishing (LQ 7.18) and Mining & quarrying (LQ 3.86). Agriculture, forestry & fishing shows the strongest local competitive advantage. Wholesale & retail trade underperforms its national sectoral trend.

Largest Sector

Manufacturing

Most Specialised

Agriculture, forestry & fishing

England: LQ 7.18

Fastest Growing

Agriculture, forestry & fishing

Specialised Sectors

7

England: LQ > 1.25

Source: BRES via Nomis, 2020-2024·Last updated March 2026

Housing & Property Market

Estimated house prices for Moray vs England, 2015-2025.

The median house price of £224,389 is significantly below the England median of £290,000. The price-to-earnings ratio is 8.3x. Prices have risen 1.8% over the past year.

Median Price

£224,389

England: £290,000

Price-to-Earnings

8.3x

12-Month Change

1.8%

Source: HM Land Registry, Census 2021, 2015-2025·Last updated March 2026

Benchmark to national figures

Comparing Moray to Scotland and Great Britain averages.

Moray's median earnings of £26,943 are 17% significantly below the Scotland average of £32,365. House prices are 17% significantly below the Scotland median. The claimant rate of 2.7% is lower than the GB average of 3.5%.

Median earnings

£26,943

Scotland: £32,365(17% below)
GB: £32,401(17% below)

Median house price

£224,389

Scotland: £269,541(17% below)
GB: £269,841(17% below)

Claimant rate

2.7%

Scotland: 2.8%
GB: 3.5%(0.8pp lower)

GVA per job

£60,960

Scotland: £61,363
GB: £61,125

Working-age population

60.3%

Scotland: 61.4%(1.1pp lower)
GB: 61.9%(1.6pp lower)

Population change (5yr)

1.4%

Scotland: 4.0%(2.6pp lower)
GB: 10.3%(8.9pp lower)

Country averages computed from local authority-level data (Scotland: 32 LAs, GB: 348 LAs). May differ slightly from official published national statistics.