OverviewDemographicsEarningsIndustryHousing

Stirling

Economic profile. Data last updated 2026-03-28.

Stirling supports 46,160 workplace jobs with median earnings broadly in line with the England average. Productivity (GVA per job) is ranked 179th of 391 local authorities.

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Population

94,210

↑ 5.2%

England: 58,620,101

Workplace Jobs

46,160

Median Annual Earnings

£33,832

127th of 348

England: £33,080

Median House Price

£281,763

↑ 1.8%127th of 348

England: £290,000

Price-to-Earnings

8.3x

GVA per Job

£60,569

179th of 391

England: £63,763

Source: ONS, Nomis, HM Land Registry, 2024-2025·Last updated March 2026

Demographics & Population

Mid-year population estimates (2024) and Census 2021 age profile.

Mid-year population estimate of 94,210. Population has grown by 5.2% over five years, significantly below the England rate of 11.4%.

Population

94,210

England: 58,620,101

Working-Age (16-64)

63.3%

England: 62.9%

Under 16

15.6%

Over 65

21.1%

Source: ONS Mid-Year Population Estimates, Census 2021, 2024·Last updated March 2026

Earnings & Income

Gross annual earnings distribution, 2025.

Median annual earnings of £33,832 are in line with the England median of £33,080.

Median Annual

£33,832

England: £33,080

10th Percentile

N/A

90th Percentile

N/A

90/10 Ratio

N/A

Gender Pay Gap

The gender pay gap is 16.2% (male median £37,939, female median £31,796). This is significantly below the England gap of 28.2%.

Gender Pay Gap

16.2%

England: 28.2%

Source: ASHE via Nomis, 2025·Last updated March 2026

Industry Structure

Location quotients and shift-share analysis for Stirling's economy.

The most specialised sectors are Agriculture, forestry & fishing (LQ 4.15) and Arts, entertainment & recreation (LQ 1.70). Construction shows the strongest local competitive advantage. Public administration & defence underperforms its national sectoral trend.

Largest Sector

Wholesale & retail trade

Most Specialised

Agriculture, forestry & fishing

England: LQ 4.15

Fastest Growing

Construction

Specialised Sectors

5

England: LQ > 1.25

Source: BRES via Nomis, 2020-2024·Last updated March 2026

Housing & Property Market

Estimated house prices for Stirling vs England, 2015-2025.

The median house price of £281,763 is in line with the England median of £290,000. The price-to-earnings ratio is 8.3x. Prices have risen 1.8% over the past year.

Median Price

£281,763

England: £290,000

Price-to-Earnings

8.3x

12-Month Change

1.8%

Source: HM Land Registry, Census 2021, 2015-2025·Last updated March 2026

Benchmark to national figures

Comparing Stirling to Scotland and Great Britain averages.

Stirling's median earnings of £33,832 are in line with the Scotland average. The claimant rate of 2.3% is lower than the GB average of 3.5%.

Median earnings

£33,832

Scotland: £32,365(5% above)
GB: £32,401(4% above)

Median house price

£281,763

Scotland: £269,541(5% above)
GB: £269,841(4% above)

Claimant rate

2.3%

Scotland: 2.8%(0.5pp lower)
GB: 3.5%(1.2pp lower)

GVA per job

£60,569

Scotland: £61,363
GB: £61,125

Working-age population

63.3%

Scotland: 61.4%(1.9pp higher)
GB: 61.9%(1.4pp higher)

Population change (5yr)

5.2%

Scotland: 4.0%(1.2pp higher)
GB: 10.3%(5.1pp lower)

Country averages computed from local authority-level data (Scotland: 32 LAs, GB: 348 LAs). May differ slightly from official published national statistics.